When you think of a person you enjoy watching on stage, TV, or social media…

What is it about them that inspires you?

Is there something that makes you feel connected to them?

Do you admire their ability to motivate you to do or buy something?

Are they funny, interesting, captivating and can hold your attention for hours?

Is that person… me?

Ha, only kidding!

There is a secret skill behind the success of every engaging, motivating, and inspiring speaker and presenter…

The ability to tell powerful stories, effectively!

The problem is, few people possess this skill.

No doubt you’ve sat through a few “Death by PowerPoint” presentations in your time, and it took all you had not to fall asleep.

Maybe you’ve been called upon to deliver important news to a group of people, and you’ve struggled to hold their attention or win their support.

Perhaps you present talks on video, deliver webinars, or pitch for business, funding or investment, and you’re hearing “no” too often for your liking

Or, and ouch… you often notice people looking bored and restless when you are speaking.

Inside of you, there is an abundance of fascinating stories waiting to be told.

Sadly, your amazing stories are going untold because you lack the confidence to speak in public or don’t believe your story is one that others will find valuable, or interesting enough to listen to.

Increasing your confidence on its own won’t be enough to keep a roomful of people engaged for more than a couple of minutes.

Effective storytellers can hold the attention of thousands of people in the palm of their hands, for hours…

… as the person who inspires you does.

Many confident and competent speakers don’t know how to make their stories compelling either.

They think they’re sharing an intense, hilarious, insightful, or interesting experience through the power of storytelling, but instead, they deliver a flat series of easily forgotten facts - worse than a joke with no punchline. 

Humans have understood the power of storytelling to educate, inform, and share ideas since the dawn of civilisation.

As an assured, skilled storyteller, you’ll set the world alight by igniting the passion in others.

You’ll understand how to grab your audience’s attention from your very first line and keep them on the edge of their seats throughout. 

You will use the power of storytelling to touch hearts and inspire minds, persuade, and motivate, and leave a lasting impression that stays with people for decades.

You will raise your profile in a positive way that is aligned with your purpose.

You may even decide to become a professional motivational speaker.

Whatever you choose to do with it, storytelling is one of the keys to a more powerful presence and increased gravitas. 

Don’t let fear, anxiety or a lack of belief be the reason that no one gets to hear about your journey.

If others don’t know your story, they can’t learn from your experience, and you will never know how much of a difference you could have made. 

Don’t allow a lack of experience or knowledge to prevent you from reaching your goals.

Not knowing how to share stories could mean the difference between winning your desired career role or a project with a dream client, smashing your sales targets, or signing a major contract with a funder or investor - or leaving empty-handed.  

Your story could be the ticket to the life you have always wanted.

Don’t let it go to waste because you didn’t dare to try or you never learnt how to tell a story powerfully. 

That’s where I come in…

I’m Richard McCann, professional motivational speaker, and expert storyteller.

Following a dreadful start in life, raised in poverty on a Leeds council estate, I left school with no qualifications and bounced from one dead-end job to another.

I even gave the Army a try but was kicked out after a breakdown.

My rock bottom was a six-month stay in HM Leeds for a drug offence.

When I first shared my story as a book, I had no idea that Just a Boy would become a Times bestseller almost overnight.

At that time, becoming an internationally renowned motivational speaker was the last thing on my mind too.

I was purely driven by my desire to give an account of what had happened to me and my siblings, to get the truth off my chest. 

My story needed to be told and I was bursting to tell it. 

Since then, I have delivered more than 3000 keynotes from stages across the globe.

Through my iCan Academy, I have helped thousands of people, just like you, to speak their stories and share their message with confidence, and to communicate more effectively.

And now I want to help you tell your story, effectively, magnetically, and powerfully, too.

Imagine the opportunities becoming a powerful storyteller could bring you …

You open your inbox and read a message from someone telling you that the story you shared at an event they attended changed their life.

Leveraging your personal challenges into a talk wins over every audience you share it with, so they hire you, invest in your business or buy your services.

You stand on a stage in front of 1500 enraptured spectators and when you finish your talk, get a standing ovation.

Bookers on popular TV magazine programmes like “The One Show” regularly contact you, inviting you to go on screen as a guest on their sofa or to be part of a radio discussion show panel.

You’re getting paid to speak to large company workforces to help prepare them for a major challenge. 

Producers and editors want to turn your story into a book, documentary, or film. 

You make an extra income through your social media followers rushing to buy what you recommend, because your message inspired their purchase.

You win a multi-million-pound contract from a new client, get offered your highest salary at your dream company or secure a major investment of funding.

You’re the catalyst for a long-awaited shift in government policy, improved medical practices, or a change in the law.

YOUR story, told powerfully in the right way, will change other people’s lives! 

Your story, shared effectively in front of engaged audiences, will change YOUR life!

Are you ready to become a transformational, influential, and profitable storyteller who changes lives?

Take a look at what Bev had to say about my training. She was not expecting to learn so much!

INTRODUCING THE INFLUENCE MASTERMIND 

6-WEEK ONLINE TRAINING AND MENTORSHIP PROGRAM.

 For professionals, small business owners and change-makers who have a message that needs to be heard, and you want help to become a more confident and competent speaker and remarkable and memorable storyteller. 

What’s covered…

Week 1:

1. The Power of Influence: Introduction to the Series Welcome to "Influence," a journey into the art of captivating presentations. This series will empower you with strategies to wield the power of influence, transforming your communication skills and leaving a lasting impact on your audience.

2. Influential Voices: Meet Your Trainer Meet your guide on this influential journey. This video introduces your seasoned trainer, who brings a wealth of expertise and experience to help you master the art of presentations and storytelling. Get ready to learn and grow under their guidance.

3. Nurturing Influence: Are Speakers Born or Made? Delve into the nature of influence as we explore whether great speakers are born with their skills or develop them over time. Uncover insights that highlight the potential within each of us to nurture the art of effective communication.

4. Unleash Your Influence: Overcoming the Fear of Speaking Conquer the fear that often hinders influence. Learn practical techniques to overcome stage fright and discover how embracing your authenticity can empower you to deliver impactful presentations.

5. Influence in Action: Mastering the Logistics of Speaking Behind every great presentation lies meticulous planning. Explore the logistics of speaking, from structuring content to managing time, and gain the tools to create seamless and impactful presentations.

Week 2:

6. Conversational Influence: Turning Presentations into Conversations Shift your perspective and turn presentations into engaging conversations. This video emphasises the art of relatability, fostering a connection that captures attention and fosters genuine engagement.

7. Influence in Presence: Stand and Deliver with Confidence Command the room with unwavering confidence. Discover techniques to enhance your physical presence, project confidence, and make a lasting impression that resonates with your audience.

8. Impactful Beginnings: Starting with Influence The first moments of your presentation wield incredible influence. Learn how to craft compelling openings that captivate your audience's attention and set the stage for a persuasive journey.

9. Captivating Gazes: The Influence of Eye Contact Eyes are windows to connection. Explore the profound influence of eye contact, mastering the art of gazing to build rapport, convey sincerity, and establish a meaningful connection with your audience.

10. Spicing Up Influence: Adding Flavor to Your Delivery Elevate your delivery with a touch of flair. Discover how to infuse your presentations with energy, enthusiasm, and dynamic elements that keep your audience engaged and excited.

Week 3:

11. Connecting the Dots: Crafting a Coherent Influence Build a bridge of understanding through coherent storytelling. Learn the art of connecting ideas, weaving them into a seamless narrative that guides your audience toward your intended influence.

12. Silencing Cynicism: The Influence of Conviction Convince and convert through unwavering conviction. Explore strategies to counter skepticism, build credibility, and deliver your message with an influential aura of confidence.

13. The Rule of Three: Harnessing Influence through Triads Uncover the magic of the rule of three. Learn how grouping ideas in threes can create a powerful rhythm that enhances memory retention, engages your audience, and strengthens your influence.

14. The Influence of Pause: The Power of Strategic Silence Embrace the art of silence. Discover how strategic pauses can amplify the impact of your words, allowing your audience to absorb, reflect, and fully grasp the weight of your message.

15. Influencing Audiences: Strategies for Engagement Effective communication is a two-way street. Learn techniques to actively involve your audience, fostering engagement, participation, and a sense of co-creation that enhances your influence.

16. Vocal Dynamics: Shaping Influence through Voice Your voice is a potent tool. Explore vocal dynamics, from modulation to pacing, and learn how to leverage your voice to emphasize key points, evoke emotions, and amplify your influence.

Week 4: Deliver with Impact

17. Storytelling Unleashed: Introduction to the Influence of Stories Welcome to the realm of storytelling. In this video, we dive into the profound influence of stories, exploring how narratives can captivate, inspire, and transform your presentations.

18. Structural Influence: Building Narratives with Impact Structure is the backbone of influence. Discover the art of crafting narratives with impact, arranging your story's elements to maximize engagement and deliver a compelling message.

19. The Hero's Influence: Embarking on the Storytelling Journey Step into the hero's shoes and embark on a storytelling journey. Explore the timeless hero's journey framework, and learn how to use it to create narratives that resonate and inspire.

20. Showing for Impact: The Visual Language of Influence Show, don't just tell. Uncover the visual language of influence, using vivid descriptions and imagery to transport your audience into your story's world and enhance the impact of your message.

21. Emotional Resonance: Infusing Influence with Feeling Emotions are the heart of influence. Learn how to infuse your stories with authentic emotions, connecting on a deeper level with your audience and leaving a lasting imprint.

22. Lessons that Influence: Learning and Teaching through Stories. Stories carry invaluable lessons. Explore how to craft narratives that not only captivate but also educate, empowering your audience with insights that resonate and drive change.

Week 5:

23. Influence of Surprise: Keeping Audiences Engaged Embrace the unexpected. Discover the influence of surprise in storytelling, using plot twists, unexpected revelations, and intrigue to keep your audience engaged and eager for more.

24. Sensory Influences: Evoking Imagination through Descriptions Transport your audience through vivid descriptions that engage their senses. Learn how to evoke imagination, enabling your listeners to experience your story on a sensory level.

25. Credible Influence: Adding Weight through specific details lend credibility to your narrative. Explore the influence of specificity, incorporating precise details that enrich your story and make it more relatable and convincing.

26. Metaphorical Magic: The Symbolic Language of Influence Uncover the art of metaphor. Learn how to use symbolic language to convey complex ideas in relatable terms, allowing your audience to grasp and internalize your message more effectively.

Week 6:

27. Influence of Laughter: Including Humor in Your Stories Laughter is a universal connector. Explore how humor can be a powerful tool in storytelling, creating moments of levity that not only entertain but also enhance the impact of your message.

28. Embracing All: Diversity and Inclusion in Influence Influence knows no bounds. Discover the importance of diversity and inclusion in storytelling, and how embracing varied perspectives can enrich your narratives and broaden your influence.

29. Influence with Purpose: Making Your Message Matter. Every story carries a purpose. Learn how to infuse intention into your narratives, ensuring that each story you tell contributes meaningfully to your overall message and influence.

30. Owning the Influence: Commanding the Stage with Confidence Step onto the stage with unwavering authority. This video equips you with techniques to exude confidence, captivate your audience, and own the influence you wield as a storyteller.

31. Navigating Setbacks: Turning Mishaps into Influence. Even setbacks can become sources of influence. Learn how to navigate unexpected hiccups with grace, turning challenges into opportunities to connect and resonate with your audience.

i32. Mic Mastery: Harnessing the Power of the Microphone The microphone is your ally. Discover how to master microphone techniques, ensuring that your voice reaches every corner of the room, enhancing your influence and making your message heard.

PLUS, there are TWO bonuses…

 Bonus 1: “How to Become a Professional Speaker” 

(LIVE and interactive online workshop).

Get the insider shortcuts to becoming a well-paid, and fully-booked professional speaker that clients fall over themselves to secure months in advance, without repeating the rookie errors I made that cost me at least £20k in investing things that did not work!

WORTH £297 

Bonus 2: “Become a LinkedIn Boss” 

(LIVE and interactive online webinar).

Discover the strategy that took me from 3,500 LinkedIn connections to almost 60,000 in five years, and how you can grow your own globally based, highly-engaged following, so you can harness the power of Linkedin to generate an abundance of sales, referrals and speaking gigs.

WORTH £297 

You’ll be FULLY SUPPORTED…

Weekly Group Zoom Mastermind Calls with Me (Richard McCann)

Each week, you’ll have the opportunity to join your fellow Influence Masterminders for a Q&A and accountability call with Richard.

Get your questions answered, learn from my feedback and benefit from mastering the art of storytelling with direct input from an expert in this field.

Exclusive Facebook Community for the 2024 Mastermind

Your 24/7 private network is the place to be when you have questions between calls, want your peers to provide feedback on your story, or to share your challenges and wins with a community of people who get you.

This group will be your safe space, exclusively for participants in the 2024 Influence Mastermind, so you’ll be part of a highly supportive group.

Starts: Monday 29th January 2024

The Influence Mastermind begins on Monday 29th January 2024 and continues until Friday 8th March 2024.

Your weekly modules will be released each Monday morning, and we meet for our group Mastermind call each Wednesday evening at 8pm BST.

RECAP:

Let’s quickly recap what you’re getting when you join the 6-week Influence Mastermind today:

• 6x weekly masterclasses that will teach you how to inspire and motivate audiences of any size, facilitate positive change, and influence decisions through telling your compelling story.

 (Value: £997)

• Harness the power of social media to perform your presentation to new, globally-based audiences, so the reach and impact of your story is amplified, and you become the speaker that hosts, producers and organisers rush to book and recommend.

(Value: £297)

• Be supported by me at every step of the journey, so you become a stage-ready, professional level presenter, with a powerful story you were born to share, without being paralysed by overthinking along the way.

(Value: £997)

VALUE: +£2000

 Join the 6-Week Influence Mastermind up until 6pm, on

Sunday 28th January, for… 

An Incredible £397 + VAT

It’s time to decide…

Are you ready to grow your confidence, discover your voice, and take ownership of your story? 

Do you want to know how to share your story in a way that captures your audience’s imagination, delivers a message that enriches lives and wins hearts, minds, and cash in the bank? 

Don’t let your story gather dust in the recesses of your mind.

Share your story powerfully and effectively so you get known, booked, and paid for your memorable message!

 Join the 6-Week Influence Mastermind up until 6pm,

Sunday 28th January, for… 

An Incredible £397 + VAT